Animoto provides everything DIY marketers and video creators need to drag and drop their way to powerful and professional videos. Designed with success in mind, Animoto makes it easy for anyone to create their own videos in minutes.
DO-IT-YOURSELF
Easily create professional videos
Create videos that engage and impress. Animoto’s drag-and-drop editing tools and visual effects make it easy. No training or experience necessary.
IMAGINE IT. CREATE IT.
Create fast with video templates
Create stunning videos in four easy steps
1. Drag and drop your media
Easily upload from your computer or import from cloud storage. Fill in any blanks with our Getty Images stock library, or built-in screen recorder.
2. Apply your brand and customize
Save your colors, font, and logo and apply them to your videos in just a click. Then add attention-grabbing effects, animations, and transitions.
3. Collect feedback
No more juggling messy email threads and contradictory comments. Invite anyone to add time-stamped comments to your video. Reply and implement feedback right from your video editing workspace.
4. Share your way
Download your videos in 1080p or share directly from Animoto with integrated social sharing, embedding, and email tools.
Everything you need in one place
CLOUD STORAGE
Create, share, and host your videos, all from the cloud.STOCK MEDIA & MUSIC
Access millions of Getty Images stock assets and thousands of licensed songs.SCREEN RECORDING
Create screen and webcam recordings right from Animoto.SAVED BRANDS & TEMPLATES
Create custom brands and templates that save time and build consistency.
DRAG-AND-DROP
Put video to work for your business
Whether you’re a beginner or an expert, Animoto makes it easy to create marketing videos that get your brand noticed.
CAPTURE ATTENTION
Stop viewers mid-scroll with eye-catching marketing videos.
BUILD BRAND AWARENESS
Stand out among the sea of content and tell your brand’s story.
DRIVE TRAFFIC & SALES
Move customers through your funnel and compel them to learn more.
Create marketing videos in four easy steps
1. Drag and drop your media
Easily upload from your computer or import from cloud storage. Fill in any blanks with our Getty Images stock library, or built-in screen recorder.
2. Apply your brand and customize
Save your colors, font, and logo and apply them to your videos in just a click. Then add attention-grabbing effects, animations, and transitions.
3. Collect feedback
No more juggling messy email threads and contradictory comments. Invite anyone to add time-stamped comments to your video. Reply and implement feedback right from your video editing workspace.
4. Share your way
Download your videos in 1080p or share directly from Animoto with integrated social sharing, embedding, and email tools.
The tools you need to get the job done
SCREEN & WEBCAM RECORDING
Show your audience exactly what they need to see with built-in webcam and screen recording.VOICE-OVER
Create a personal connection using your voice. Easily record, upload, and edit your voice-over.SAVED BRANDS
Save your colors, logo, and font once, and bring every video on-brand with just one click.STOCK LIBRARY
Save time and money tracking down stock with our built-in library of millions of photos and videos from Getty Images.
Marketing Video Tips
- TAKE IT STEP BY STEPDon’t overwhelm your audience with information. Start your video off with a hook to draw viewers in. Then, deliver the most important information (your discount, value proposition, etc.) and end with a clear call to action.
- INCLUDE A VOICE-OVERVoice-overs can help you make a personal connection with your audience. It reminds them that there’s a trustworthy person on the other end of the screen that’s willing to help!
- APPLY YOUR BRANDINGMaintaining a consistent brand in your videos helps to build brand awareness and recognition. Select your brand colors, upload your logo and font, and even add a logo watermark throughout your video.
How to edit marketing videos
- ADD TEXTPhotos and video clips catch the eye, but text helps tell your story. Add clear and concise text to your videos to direct viewers to take an action or highlight key takeaways.
- ADD TRANSITIONS AND ANIMATIONSGuide viewers through your video from start to finish with visually exciting transitions and animations. Mix and match your favorite animations or choose an expert pairing with one of our premade themes.
- COLLECT FEEDBACKTwo heads are better than one! Invite colleagues and clients alike to review your video and leave time-stamped feedback before sending it out into the world.
Three marketing video ideas
- SALES AND DISCOUNTSGet the word out about current and upcoming promos and bring in new sales with a video! Use our promotional templates to stake your claim in viewers’ feeds and drive them to buy.
- TESTIMONIAL VIDEOSBuild credibility by sharing your five star reviews! It’s as easy as copying positive reviews from Google, Yelp, and social media and pasting them into a professional Animoto video template.
- EXPLAINER VIDEOSHelp explain the why behind your product, company, and recent announcement with an explainer video. These marketing videos are great resources for curious customers and can be a powerful selling tool.
